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Market Entry & Business Advisory in Brazil
Make Better Business Decisions in Brazil
GESCON helps international companies evaluate, structure and implement their entry into Brazil — combining tax, accounting, corporate, employment and operational expertise with practical local experience.
From market entry to expansion, restructuring and exit, we help international management teams understand the Brazilian implications before important decisions are made.
International companies in Brazil
Doing Business in Brazil Requires More Than Accounting
Brazil offers significant business opportunities, but decisions involving corporate structure, taxation, employment, funding, regulation and cross-border transactions can create consequences that are difficult to anticipate from abroad.
GESCON starts with the business objective. We then evaluate the Brazilian tax, accounting, corporate, employment and operational implications and coordinate the work required to put the chosen structure into practice.
What is your company trying to achieve in Brazil?
Should we establish a Brazilian subsidiary or hire through an EOR first?
How should the Brazilian operation be structured and funded?
What is the tax impact of selling, importing or providing services locally?
Are there risks or inefficiencies in our current Brazilian model?
How should we restructure, reduce or expand the operation?
Should we maintain the entity dormant or plan an orderly exit?
Market Entry in Brazil
Choose the Right Way to Enter Brazil
There is no single entry model that works for every international company. The appropriate structure depends on what the business needs to do locally, how quickly it needs to start, whether it will hire employees, invoice customers, import products, receive funding or maintain a permanent Brazilian presence.
Entry structure
- Brazilian subsidiary versus EOR
- Company formation and shareholder structure
- Branch versus subsidiary considerations
- Legal representation and management
Tax, funding & banking
- Initial tax and accounting structure
- Capitalization and intercompany funding
- Banking considerations
- Imports, exports and intercompany transactions
People & implementation
- Employment-cost planning
- Payroll and workforce structure
- Implementation roadmap
- Ongoing local support
Business Advisory Across the Brazilian Lifecycle
Tax & Business Advisory
Practical analysis of corporate and indirect taxes, withholding taxes, cross-border payments, imports, exports, transfer pricing, incentives, special regimes and tax-reform impacts before a business decision is implemented.
Corporate & Operational Advisory
Corporate restructuring, capitalization, intercompany funding, governance, management and legal-representative structures, banking arrangements, internal controls and implementation projects.
Financial & Management Advisory
Management reporting, statutory accounting versus group reporting, IFRS and US GAAP coordination, budgeting, cash-flow planning, treasury structure, working capital, reconciliations and financial controls.
Employment & Workforce Advisory
Hiring strategy, EOR versus entity, employment-cost modeling, payroll, benefits, executive arrangements, workforce expansion, termination planning and restructuring.
Restructuring & Wind-Down
Dormant-entity planning, voluntary liquidation, operational-liability settlement, accounting and tax closure, cash repatriation, liquidator services and post-dissolution monitoring.
Specialist Coordination
Where a formal legal, regulatory or technical opinion is required, GESCON coordinates with the appropriate professionals while remaining the client’s central local business partner.
Our Advisory Approach
One Business Objective. One Coordinated Brazilian Assessment.
01 — Business ObjectiveCommercial objective, operating model, timing and global structure.
02 — Brazil AssessmentLocal facts, constraints and implementation requirements.
03 — Multidisciplinary AnalysisTax, accounting, corporate, employment and operational implications.
04 — Recommended StructurePractical options, assumptions, risks and next steps.
05 — ImplementationCoordination or execution of the approved Brazilian workstreams.
06 — Ongoing SupportLocal support as the Brazilian structure evolves.
Typical Situations We Help International Teams Address
A US technology company deciding between a Brazilian subsidiary and an EOR.
A European manufacturer evaluating the tax impact of importing and selling in Brazil.
A multinational restructuring funding and intercompany balances.
A foreign group reviewing accounting, tax and management reporting.
An international company reducing operations while maintaining a dormant entity.
A global organization planning the voluntary liquidation of its Brazilian subsidiary.
The Full Brazilian Business Lifecycle
ENTERMarket Entry
OPERATEAccounting, Tax & BPO
HIREPayroll & EOR
ADVISEBusiness Advisory
EXITWind-Down & Liquidation
Why International Companies Work with GESCON
International focus
Supporting foreign and multinational companies in Brazil since 2009, with an English-speaking São Paulo team and international reach through AGN International.
Multidisciplinary perspective
Partners with accounting and legal backgrounds and integrated tax, payroll, accounting and corporate capabilities.
Senior attention and execution
Direct experience supporting international Finance, Legal, HR and Management teams from decision through implementation.
Scope clarification: GESCON’s general advisory support provides practical business guidance and coordination based on the agreed scope and available information. It does not constitute a guarantee of business, regulatory, tax or compliance outcomes. Formal legal or tax opinions, regulated technical advice, complex structuring and specialist work may require a separate engagement or appropriately qualified external counsel.
Frequently Asked Questions
Do we need a Brazilian entity before starting operations?
Not always. The answer depends on hiring, invoicing, contracting, importing, funding and the activities the company needs to perform locally.
Can GESCON compare a subsidiary with an Employer of Record?
Yes. We assess timing, employment, operating requirements, cost structure and the intended permanence of the Brazilian operation.
Does GESCON provide implementation after the advisory phase?
Yes, subject to the approved scope. GESCON can coordinate or perform accounting, tax, payroll, corporate, legal-representation and related implementation work.
Does the general advisory scope include formal legal or tax opinions?
No. Formal opinions and complex specialist matters may require a separate engagement or appropriately qualified external counsel.
Tell Us What Your Company Is Planning in Brazil
Whether you are evaluating market entry, reviewing an existing subsidiary, planning a workforce, restructuring the operation or preparing an exit, we can help organize the Brazilian implications and next steps.